TRAINING

Project Title MARKETING WORKSHOP FOR SELECTED ROOT CAPITAL SMES
Client ROOT CAPITAL WEST AFRICA
Assignment Description  CDC Consult was engaged by Root Capital to develop and facilitate training in marketing for its SME clients. Specific training areas under the programme included characteristics of markets, analyzing the needs of your market, considerations for digital marketing, objectives of selling and the seven stepped selling process.
Period  November 2020 – 2021 (on-going)
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